People download apps every day, but the truth is that many of them are abandoned and some of them are used more than other apps. In terms of the most used apps in the USA, Facebook app dominates all apps especially among smartphone users who aged more than 24 years old. Facebook Messenger and Google search …
Nowadays, online shoppers around the whole world became active in all browsing environments, they use all available technologies to make purchases and get the best deals ever. In the USA, health and mass merchant was the retails with the highest growth in mobile sales during Q3 2017 with rates of 45% for sporting goods and 39% …
Mobile apps dominated all time spent on mobile devices in the USA with a rate of 87% versus only 13% for the mobile web. In turn, smartphones have witnessed an increase in time spent on mobile apps than mobile web (88% vs. 12%), compared to tablets which held 82% of its users’ time on mobile …
Using social media influencers on driving consumer’s brand awareness, especially among Millennials, has reached record highs in the UAE thanks to its powerful impact in achieving marketing objectives and reach target audience more effectively. That’s reflected by 94% of in-house marketers in UAE who said that engaging with social media influencers benefits their brands with …
The game household refers to the one that had in it any device for playing a computer game, including consoles, personal computers, handheld game devices, smartphones and tablet computers. The study came to show that almost every home in Australia has a device for playing video games with 8 in 10 of each Australian game …
There are some activities that smartphone users in the US are doing more on their devices. “Adestra” conducted a study to tease out these activities. Data came to show that on an average base, all generations surveyed in the US are using their smartphones for texting; most of them are Baby Boomers – aged 56-67 …
“UPS” polled more than 5000 of US online shoppers to find out their online shopping behavior. The data showed that 38% of respondents start their online search at a marketplace (e.g Amazon, eBay, Etsy and Jet) more than any other channel. But, what were their main drivers to do so?. Getting better prices from marketplaces …
Holiday shopping season becomes more convenient than ever before because consumers can use the new technologies to find the right gifts and decide what best way to get it and what best method of payment to use. In terms of the most used payment methods in Russia, non-cash payments are the most popular when shopping …
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