Digital Marketing Statistics & Metrics

Credit Cards Are The Most Used Online Shopping Payment Method in The MENA Region at a Rate of 37%, 2018 | Narratiive

E-Commerce & Retail | Arab World

The rapid development of science, computer, and network technology, electronic-commerce has become a routine part of human life because it is convenient for customers, particularly in business to customer commerce. The customer can place orders at home and thus save time. Online payment systems have a very important role in e-commerce and they are used to complete e-commerce transactions.

Take a glance at the most preferred online payment methods in MENA:

  • The credit cards are ranked as the most used online shopping payment method in the MENA region with a rate of 37%.
  • Cash on delivery is ranked as the second most used online payment method by digital buyers in MENA at a rate of 34%.
  • Bank transfer come at next as a preferred online payment method with a rate of 12%.
Online Shoppers Preferred Online Shopping Payment Method, 2018.

A Chart Shows Online Shoppers Preferred Online Shopping Payment Method, 2018.


Market Research

Narratiive, previously known as Effective Measure, is the leading and most trusted audience measurement platform in the MENA region and South Africa. Narratiive helps market leaders to build their sales story, respond to RFPs and win more advertising revenue.Narratiive also offers combining deep expertise in machine learning & AI modeling with a wide range of partner datasets, providing the market with a comprehensive, single view of user behavior across websites, apps, connected TV & email campaigns.

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