Digital Marketing Statistics & Metrics

Security Is the Key Factor Affects Cross-Border Shoppers’ Choice of Payment Method, 2016 | PayPal

E-Commerce & Retail | Global

More than half of cross-border shoppers rank security as their most influence when choosing the payment method for shopping cross-border. Convenience ranks next with a rate of 44%, followed closely by the possibility of acceptance from all retailers (41%).

Security Is the Key Factor Affects Cross-Border Shoppers' Choice of Payment Method, 2016 | PayPal 1 | Digital Marketing Community

This data based on a survey was conducted across 32 global markets with approximately 28,000 consumers.


Financial services

PayPal is the safer, easier way to pay and get paid online. The service allows anyone to pay in any way they prefer, including through credit cards, bank accounts, PayPal Smart Connect or account balances, without sharing financial information. PayPal becomes a global leader in online payment solutions with more than 203 million accounts worldwide. Available in 202 countries and 25 currencies around the world, PayPal enables global e-commerce by making payments possible across different locations, currencies, and languages. Located in San Jose, California, PayPal was founded in 1998.


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