The Most Critical Digital Marketing Skills in US Are Strategic Operations & Development in 2017

Digital Marketing Statistics & Metrics

Strategic Operations & Development Are the Most Critical Digital Marketing Skills in US, 2017 | TEKsystems Digital

Digital Marketing | USA

35% of marketing leaders surveyed indicated that strategic operations – including project management, business analytics, product management, etc. – are the most critical skills in enabling organization’s marketing function to meet overall organization demands.

The development (including web, mobile, etc.) ranked the next with a rate of 22%, followed by graphic/illustration/UX designing with a rate of 15%. and then analytics with 14%. Analytics & inbound marketing came at the end with an equal rate reached 14%.

Strategic Operations & Development Are the Most Critical Digital Marketing Skills in US, 2017 TEKsystems Digital

TEKsystems, Inc.

Founded in 1983, TEKsystems is one of the industry leaders in Full-Stack Technology Services, Talent Services, and real-world application. The company helps clients activate ideas and solutions to take advantage of a new world of opportunity. TEKsystems works with progressive leaders and over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia.
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