IKinema is seeking for a B2B Marketing Visionary (Marketing Manager) . If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Requirements:

Kinema are looking for a Marketing Manager to improve its business in the global animation software market. It already has a strong reputation and track record of dealing with leaders in the industry. Now the company wants to spread it further, faster.
IKinema want someone who can truly understand customers and develop a vision, positioning and a benefit oriented offer that will drive our campaigns.
This person must understand Digital Marketing, and a true marketing visionary who can build the company brand. If all you can offer is SEO don’t apply.

Key Responsibilities:

You will report direct to the CEO and work with the existing Marketing, Sales and Technical team to understand the different needs of our the sectors we serve; develop a vision; compelling messages and stories for our target market.

You will implement a Digital Marketing Strategy to push this content to leaders and decision makers in the target markets to:

• Increase name recognition and understanding of IKinema benefits.
• Develop Digital Marketing campaign metrics.
• Develop and implement a web presence and SEO strategy to hit out target markets.
• Marketing activities will include the full range of activities, from direct emails, SEO, PPC, forums, social media, tradeshows, White papers, case studies, Webinars, Videos and whatever else works to get to our user base.
• Drive new sales opportunities to the Web site.

To qualify for the job you must meet the following criteria:

• Degree educated.
• Strong attention to detail and a propensity to action.
• The ability to think from a customer viewpoint.Proven experience in campaigns with measurable results.
• Experience of marketing, technical products in dynamic markets.
• A wide range of digital marketing skills.

About IKinema:

IKinema WebAnimate is used for animation tasks such as: retargeting of FBX and BVH data to avatars, porting animation from one avatar to another, modification and customisation of motion capture data to fit new avatars, create new assets, key-frame and animation of human and fantasy creatures, transfer of 3D animation to 2D avatars; previsualisation of BVH and FBX data.