GlobalWebIndex is looking for a Content Writer in London, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Operate alongside the marketing team to achieve and surpass key targets of lead generation, lead nurturing and brand awareness across verticals and target personas.
• Draft blog posts, ebooks, white papers and case studies according to brief and produced to the deadline.
• Cooperate with content and design teams on product descriptions, ad campaigns, landing pages and website copy.
• Produce ideas for B2B content targeting our key personas across the marketing funnel, including topics, mediums and formats.
• Collaborate with the content team to consistently analyze copy performance and find ways to optimize.
• Maintain teams across the wider business to ensure all copy is aligned in terms of tone of voice, editorial style and branding guidelines.
• Perform across internal marketing and sales teams on key projects.

Job Requirements:

• Proficient experience writing content aimed at marketing and research and insight professionals.
• Expert knowledge and understanding of content marketing strategies and tactics.
• Effective experience producing compelling content across a diverse range of topics, formats and mediums.
• Solid copywriting skills and ability to draft clear, engaging, benefits-driven and persona-focused copy, aligned with branding guidelines and style.
• Proven track record in writing for SEO.
• Keen eye for detail with extensive experience proofreading and editing.
• Confidence to self-assess projects and identify opportunities for optimization without micro-management.
• Highly creative, innovative and independent thinker.
• A passion for all things marketing, in particular, data-driven marketing, and industry, market and consumer trends.
• Ability to prioritize workload based on timelines for completing different projects considering business requirements.

About GlobalWebIndex :

GlobalWebIndex is a market research company that provides audience profiling data across 44 countries to the world’s largest brands, marketing agencies and media organizations.