Diageo is looking for a Digital Content Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Design and improve content assets for e-commerce sites (Tesco, Amazon and Carrefour) across Western Europe.
- Support marketing assets for use in (programmatic, social and e-CRM).
- Create and design assets for digital white space such as on-demand channels and shop-able media.
- Interface with internal stakeholders (brand, category teams and shopper marketing) to assure that assets are on brand and compliant.
- Ensure consistent voice and tone throughout online content with strict adherence to Diageo’s responsible marketing policy and brand guidelines.
- Research and make recommendations for new topics and content based on trends within the competitive landscape.
- Collaborate with internal stakeholders and agencies to develop new types of subject matter specific content.
- Localize centrally produced content for in-market relevancy, including management of repurposing, translations and in-market copywriting.
- Support internal stakeholders with digital content best practices, data and learnings.
Job Requirements:
- At least 1 year of experience working in the same role.
- Advanced experience in digital design, video, simple animation and UX with an eye for aesthetics.
- Effective editing experience using Adobe Creative Suite in particular (Photoshop, Illustrator and InDesign).
- Proficient working knowledge of (web analytics, onsite search, SEO and SEM) and how they relate to improving content performance and conversion.
- Deep experience with design, animation and video editing software.
- Expert working skills in using MS Office and Google Suite.
- Superior understanding of content management systems with the ability to learn new channels and tools quickly.
- Strong knowledge of content production processes.
- Excellent command of written and verbal English language.
- Ability to execute projects within specification, time and budget.
About Diageo:
Diageo is the world’s leading premium drinks company, a business built on the principles and foundations laid by the giants of the industry.