EventMobi is looking for a Digital Marketing Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Manage and implement tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI for paid search campaigns.
- Oversee SEO/SEM dashboard to recommend and implement necessary changes for continuous improvements.
- Take control of the digital marketing budget and efficiently execute on programs within the budget, meeting or exceeding goals.
- Develop data-driven campaign strategies in partnership with other departments.
- Cooperate closely with the marketing team to support multi-channel online and off-line campaigns.
- Leverage the latest tools and technologies to innovate and continually optimize campaigns.
- Identify and analyze keyword rankings against competitors and advise strategy to improve organic search ranking.
- Devise strategies to drive online traffic to our website, track conversion rates and make improvements to our website with the help of creative and design teams.
- Collaborate with external consultants to drive success as required.
- Ensure the highest levels of data quality and put processes in place to ensure continuous improvements
- Coach and develop digital marketing specialist.
Job Requirements:
- Bachelor’s degree in business, marketing or a related field.
- At least 5 years of demonstrated digital marketing experience in building organic search traffic and improving SERPs in a B2B tech company ideally (Saas).
- Proven experience managing PPC campaigns across multiple platforms.
- Deep understanding of analyzing results with (Google Analytics, SEO Rush and marketing automation tools).
- Extensive knowledge of social media platforms including but not limited to (LinkedIn, Facebook, Twitter and Hootsuite).
- Proficient experience with CRM and marketing automation tools (Salesforce and Marketo).
- Effective understanding of how blogging, press releases, social media and related strategies go hand-in-hand with SEO.
- Excellent organizational and interpersonal skills.
- Superior time and project management skills with the ability to work with minimal supervision.
- Ability to prioritize projects and thrive in a fast-paced, multitasking environment.
- Excellent written and verbal communication skills with high energy and a positive attitude.
About EventMobi:
EventMobi provides technology that empowers event marketers and planners to create incredible event experiences. Founded in 2010 and with offices in North America and Europe, EventMobi has been the trusted event technology platform for over 10,000 clients in 72 countries.