Asigra is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Manage AdWords account and campaigns and other PPC platforms may come into play.
• Assess website traffic and analytics to ensure optimal website performance, content consumption, organic search listings, user experiences and conversions.
• Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties including (blog posts, whitepapers, case studies, ebooks, webinars and info-graphics) working with internal and/or external content writers.
• Working with sales and own the marketing qualified lead (MQL) sales cycle.
• Manage the marketing automation platform (Marketo) including (drip programs, email campaigns, prospects, reporting, automation and all other platform components).
• Create/update HTML emails, online web pages, responsive templates and forms.
• Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.
• Optimize lead nurturing processes through email, content and social channels.
• Research and manage digital banner ads with different media channels.

Job Requirements:

• Bachelor’s degree in business or marketing is preferred.
• At least 3 years of working experience in digital marketing, demand generation or social media ideally within the tech sector.
• Proven ability to enhance organic performance through SEO best practices.
• Extensive online marketing and mass e-mail system experience in using (Salesforce, Marketo, Google AdWords, Analytics and social media).
• Deep knowledge of using CRM, CMS, HTML and other digital tools.
• Excellent verbal and written communication skills.
• Strong project and time management skills.
• Ability to organize and prioritize tasks to meet deadlines successfully.
• Ability to work independently or as a part of a team.

About Asigra:

Asigra cloud backup provides organizations around the world the ability to recover their data now from anywhere through a global network of partners who deliver cloud backup and recovery services as public, private and/or hybrid deployments.