Maropost is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Create, curate and re-purpose high-quality, valuable content to attract, inform and engage an audience while also promoting the brand itself.
• Write and edit content for emails, blog posts and landing pages.
• Execute a digital paid strategy to generate meaningful traffic and increase the number of prospects in the sales funnel.
• Assist in transforming our existing social media efforts from an exclusive branding platform to a lead generation platform by developing daily content and managing our social media platforms, presence and blogs.
• Develop ongoing link building strategies and implement strategies.
• Report on web KPIs with a focus on keyword/page ranking and new natural search traffic opportunities.
• Perform monthly, quarterly and ad hoc reports for internal stakeholders.
• Define and track goals for all digital initiatives and tie metrics back to core marketing objectives.

Job Requirements:

• Bachelor’s degree in marketing or a related field.
• At least 2 years of experience in a paid digital marketing role.
• Proven track record of managing (SEO, conducting A/B testing and landing page optimization).
• Extensive understanding of using (Google Adwords, Google Analytics and Google Keyword Planner).
• Proficient experience with social media platforms such as (LinkedIn, Twitter, Facebook, Google+, YouTube and additional channels).
• Effective knowledge of all the (SEM, PPC and CPM) trends
• Advanced experience in developing and implementing keyword and link building strategies.
• Strong project and time management skills.
• Solid communication and organizational skills.
• Excellent analytical and data-driven thinking skills.
• Ability to work under tight deadlines with short turnarounds in a fast-paced working environment.

About Maropost:

Maropost is a B2C cloud-based revenue optimization suite that gives companies the ability to increase multi-channel customer engagement to maximize revenue through integrated marketing and sales automation.