Softomotive is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Generate ideas and executing tactics to optimize social media channels.
- Support in day to day campaign reporting and analysis by generating key insights, reporting performance and making recommendations.
- Perform monthly reporting of key marketing performance metrics and market trends.
- Prepare and present marketing communication and public relation material, including drafting of PRs, website pages, PowerPoint preparation, articles research and company news drafting.
- Develop and improve marketing content to support the buyer journey.
Job Requirements:
- Bachelor’s degree in marketing, digital media or a relevant field.
- Minimum 4 years of proven experience in marketing or similar roles in the industry, ideally in an international or global context.
- Deep understanding of the digital environment, how users interact with technology messaging and the B2B technology buying cycle.
- Effective experience in using various marketing tools such as (Google Adwords, MailChimp and Salesforce).
- Proficient knowledge of dealing with (Google Analytics, Keyword planner and webmaster tools).
- Intermediate experience with (WordPress, Dreamweaver and Adobe Creative Suite).
- Excellent command of using (MS Office).
- Strong written and verbal communication skills.
- Solid organizational and project management skills.
- Ability to work independently or as a collaborative part of a team.
About Softomotive:
Softomotive is a leader in the emerging market of robotic process automation (RPA) with presence and offices in Houston, New York, London, Athens and Bangalore. Offering sharp business solutions, premium support and professional services that organizations need to get the most out of their enterprise automation.