Playster is looking for a Digital Marketing Specialist in Montreal, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Improve, manage, expand and maintain paid online marketing campaigns across multiple platforms.
- Actively execute A/B multivariate testing methods to increase ROI and drive incremental volume.
- Use successful bidding strategies and effective campaign management to hit target acquisitions volume goals and efficiency metrics (CPA).
- Examine and assess the performance of online advertising campaigns.
Job Requirements:
- Bachelor’s degree is a must (business or marketing preferred).
- Minimum 3 years experience working with traffic acquisition platforms.
- Effective experience managing large Facebook advertising campaigns is a huge asset.
- Proficient Google Adwords certification is an asset.
- Expert knowledge of SEO, PPC, and general online marketing concepts and tools.
- Solid organizational and time-management skills.
- A sound creative thinker with a deep understanding of analytics and data.
- Highly energetic and maintains a positive attitude.
- Highly analytical with strong knowledge of current industry metrics: Conversion Rates, CPC, CPA.
- Well versed in overall Internet marketing best practices, emerging trends including conversion factors & metrics, SEO and Social Media.
- Motivated and organized, thriving in a fast-paced environment.
- Ability to adapt to a constantly changing environment.
- Ability to work as part of a marketing team.
About Playster :
Playster is the world’s first all-inclusive streaming service, offering unlimited music, movies, books, audiobooks and games under one subscription.