Digital Marketing Jobs & Apprenticeships

Frank Davis

UK

Expires on 2018-04-12

Job Type Full Time Experience Needed N/A

Marketing Automation Manager

Farfetch is looking for a Marketing Automation Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Lead and manage existing marketing technology vendors and their integrations.
  • Perform competitor analysis and market research to inform the strategic positioning and expansion of our marketing tech stack.
  • Create and deploy the automation tools yourself or with the help of 3rd party resources.
  • Manage and oversee the implementation and maintenance of marketing tags.
  • Support the marketing team to automate tasks
  • Collect the automation requirements from stakeholders within the marketing team.
  • Take ownership of the automation processes, their output quality as well as maintenance
  • Collect product requirements from stakeholders within the marketing team, translate those into business requirement documents and work closely with our product teams on prioritization and execution.

Job Requirements:

  • Effective experience with marketing automation ideally across multiple channels such as (SEO, display advertising and Affiliate marketing).
  • Proficient understanding of the marketing technology landscape including A/B testing platforms and tag management solutions.
  • Expert knowledge of where the growth is coming from and how it scaled by using various analytics and reporting tools.
  • Extensive experience in leading multiple complex cross-functional projects while handling an incredible number of moving pieces.
  • Ability to work across multiple teams to drive the implementation of new features as well as resolve operational issues.
  • Deep understanding of building relationships and effective in communicating with internal and external audiences.
  • Ability to work with marketers to understand their requirements and then translate and own these needs for development and regular communication.
  • Creative problem solver who has the ability to analyze complex requirements, processes and systems.
  • Strong analytical and decision-making skills.
  • Excellent verbal and written communication skills.

About Farfetch:

Farfetch is an online fashion retail platform that sells products from over 700 boutiques and brands from around the world. The company was founded in 2007 by the Portuguese entrepreneur José Neves with its headquarters in London.

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