Digital Marketing Jobs & Apprenticeships

Croud

UK

Expires on 2019-01-10

Job Type Full Time Experience Needed 6 months – 1 year Career Level BEGINNER LEVEL

Marketing Executive

Croud is looking for a Marketing Executive in London, United Kingdom. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Assure all website content is relevant and up-to-date; working with internal teams to ensure a steady flow of blogs and other content for the website.
  • Lead Croud’s social media channels, including LinkedIn, Twitter and Facebook; testing paid social advertising and reporting on the results.
  • Aid with the ideation and execution of Croud-run events across all markets (for clients and prospects), coordinating attendance at relevant industry events, coming up with ideas for event sponsorship and implementing.
  • Help to coordinate the email and telemarketing process for Croud, including working with the business development team to identify target segments, building relevant lists, drafting email content, sending campaigns and tracking success and optimizing accordingly.
  • Maintain with the internal coordination of case study and award entry content; drafting case studies for all distribution channels (website, pitch presentations, award entries, email marketing etc.), coordination of award attendance as necessary.
  • Support to repurpose content for use on external sites across all markets, particularly in the US, building relationships with key industry publications.
  • Cooperate with the business development teams in all markets to produce collateral as required, such as case studies, pitch decks etc.
  • Help to run monthly internal email newsletter to all staff globally; assisting with Croudie comms and suggesting ideas for improvement to both internal and Croudie comms.
  • Promote the marketing manager with the development and delivery of strategies and tactics to drive leads and build brand awareness.
  • Assist in reporting on all marketing activity, including tracking costs and calculating ROI of specific initiatives.
  • Create strategic relationships with key stakeholders, both internally and externally.

Job Requirements:

  • Bachelor’s degree in marketing or another related field.
  • Minimum 6 months marketing experience, ideally in B2B services.
  • Expert knowledge of and interest in digital marketing.
  • Deep knowledge of social media platforms, including LinkedIn, Twitter and Facebook.
  • Effective experience of running marketing campaigns – from ideation to execution to reporting.
  • Proficient experience of key marketing tools, such as content management systems (WordPress), marketing automation software (HubSpot, MailChimp), and social media management tools (Hootsuite).
  • Solid written and verbal communication skills.
  • Analytical and numerate, comfortable working with numbers and reporting on results.
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