Coast Digital is looking for an Online Marketing Executive. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Main duties:
- Daily management of client online marketing accounts:
- Client communications on a daily basis, ensuring they are satisfy with the service provided.
- Be able to assist in the planning and implementation of a wide range of marketing channels including: Paid Search, Display, Search Engine Optimisation, Email Marketing & Social Media.
- Set up and manage online marketing campaigns for a rang of clients.
- Guide the client to maximise the return on investment.
- Produce weekly/monthly reports for clients, using Google Analytics and other web analytics tools to help provide meaningful insights for clients and how they can improve their campaigns.
- Monitor campaigns, optimising to bring campaigns in line with client’s objectives and always be on the lookout to make recommendations for exceeding those objectives.
Best Practice:
- Always look at ways to improve efficiency and productivity within the online marketing team.
- Assist the Digital Strategy Director in planning, identifying, implementing and maintaining best practice with the objective of driving quality in the Online Marketing team.
- Provide the Digital Strategy Director with advice and guidance when reviewing operational procedures and make recommendations to improve methods and operational efficiency.
- Always look forward to improve customer satisfaction, communication, quality and customer retention.
Internal Activities:
- Develop online marketing offering, research latest trends and relay to others.
- Educate sales team how to achieve high levels of product awareness and understanding.
- Evaluate new marketing technologies, tactics and partners.
Skills & Competence Required:
- Excellent experience (2 years+) of successfully running online marketing campaigns (essential).
- Experience of running email marketing campaigns– (preferred).
- Experience of SEO and the natural search market – (preferred).
- Experience of running social media campaigns across Facebook, Twitter & LinkedIn (preferred).
- Experience of implementing and using Google Analytics & Tag Manager – (preferred)
- Strong communication and liaison skills – both written and verbal (essential).
- Well organised with exceptional attention to detail – (essential).
- Good knowledge of Microsoft Word, Excel, PowerPoint and Outlook – (essential).
- Good literacy, numeracy and accuracy skills – (essential).
- Relevant Google Qualifications – (preferred).
- HTML skills – (preferred).
Package:
In return you’ll receive great employee package include:
- A competitive salary.
- Private health care (after 6 months service).
- 25 days holiday per annum.
- Flexible start time (7:45am – 16:30pm or 8:45am – 17:30pm).
- An early finish on Fridays – 15:30pm.
- Contributory pension scheme 3%.