Lead Forensics is looking for an SEO Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Manage priority keyword lists ensuring Lead Forensics ranks top for all priority keywords.
• Optimise copy and landing pages for search engine marketing.
• Perform ongoing keyword discovery, expansion and optimization.
• Research and implement search engine optimization recommendations.
• Analyze competitor advertising links.
• Develop and implement link building strategy.
• Collaborate with the development team to ensure SEO best practices are properly implemented.
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Execute tests, collect and analyze data and results, identify trends and insights.

Job Requirements:

• Bachelor’s degree in business, marketing, communication or equivalent experience.
• At least 2 years of working experience in an SEO role either in an agency or corporate environment.
• Proven SEO experience and a track record of improving results.
• Extensive understanding of performance marketing, conversion and online customer acquisition.
• Advance understanding of ranking factors and search engine algorithms.
• Deep experience with website analytics and reporting tools such as (Google Analytics, Google Webmaster and Keyword Planner).
• Proficient working experience with relevant SEO tools required to execute a strategy using (aHrefs, SEMRush, AWRCloud and Screaming Frog).
• Expert understanding of A/B and multivariate experiments.
• Basic working knowledge of HTML, CSS and JavaScript development and constraints.
• Strong attention to detail.
• Exceptional verbal and written communication skills.

About Lead Forensics:

Lead Forensics is the B2B software that identifies anonymous website visitors, providing full contact details and customer journey insight, in real-time, on the go.