Fit Foods is looking for a Social Media Specialist in Vancouver, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Design, manage and optimize Facebook image ads, Instagram ads, carousel ads and video to increase digital engagement and awareness with content creation.
• Plan, execute, manage tactics and optimize Google Ad- words campaigns (search, display, mobile, Bumper ads) to optimize content and technology.
• Improve social and search engine optimization strategies as part of the company’s overall brand and communication strategies.
• Gather data from campaign performance, Facebook analytics, audience insight, Pixel data, social media metrics, Google analytics and e-commerce sales reports to help guide marketing campaigns.
• Build and track key metrics across all digital channels.
• Promote and track new tests including ad copy, landing images, devices and types.
• Support research, insights and analytics to understand target market interests and online behavior
• Use social media scheduling platforms including, but not limited to (Schedugram, Facebook Ads Manager, Facebook Analytics and Magento).
• Proactively draft, develop, write, edit, coordinate, and execute social media posts, social campaigns, and promotions.
• Cooperate and brainstorm to the concept, draft, and publish high-quality original content that is relevant for new strategic digital marketing opportunities with the digital content supervisor.
• Supervise and respond to user feedback across all social channels, infiltrate industry forums and blogs, and report on trends, issues and successes.
• Head the monthly educational workshops to provide intel on emerging trends and best practices, as well as generate weekly, monthly, quarterly and yearly digital reports for review.
• Aid in the creation of marketing collateral and other tasks as required by the department.

Job Requirements:

• Post-secondary education in digital marketing, communications, or a related discipline.
• Minimum 2 years of professional work experience in content creation, digital marketing or social media marketing, coordinating and/or brand engagement for a national or global brand.
• Effective experience in using (Facebook advertising, Instagram advertising, Google AdWords and Google Analytics Certified).
• Deep understanding of all major social media platforms particularly (Facebook, Instagram, Twitter, YouTube and LinkedIn).
• Familiarity with using Adobe Creative Suite, Schedugram, Microsoft Word, PowerPoint and Outlook.
• Proficient copywriting and editing skills are essential for the position.
• Solid social media presence and be in the know of current events and trends, especially in the health and fitness industry.
• Wide knowledge of relevant online trends and algorithms is a must.
• Proven experience in sales and/ or customer service is a plus.
• Sound time management and organization skills.
• Strong interpersonal and communication skills (written and verbal).
• Analytical with an ability to understand business metrics and to write reports.

About Fit Foods:

Fit Foods is a Canadian company that manufactures and distributes a wide range of healthy lifestyle and sports supplement products to over 70 countries.