Pacific Smoke International Inc. is looking for a Web & E-Commerce Associate in Ontario, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Lead the company websites to drive the brand forward.
• Design and execute strategic digital marketing and e-commerce plans targeted to hit objectives.
• Cooperate with the internal team to develop a long-term e-commerce plan to drive sales and brand awareness.
• Complete new e-commerce item set-up forms and current product portfolio updates through the third-party platform.
• Assure that the sales activity is strong by analyzing data and reports.
• Operate with the brand and product management team to create launch plans including positioning, messaging, marketing material, communication plan, PR, metrics, customer and sales plans, pricing, promotions, and packaging.
• Oversee the effectiveness of the strategies by forecasting, reporting, managing budgets, measuring success and ROI, and analyzing results.
• Synthesize results for the management team to review and make informed responses to target weak areas.
• Run brand awareness by developing integrated marketing campaigns, promotions, sweepstakes, etc. through the e-commerce channel.
• Support a strong knowledge of industry best practices (in market/category), attend networking and industry events, and develop strong relationships with key clients.

Job Requirements:

• Post-secondary education, preferably in marketing.
• Minimum 2 years of experience in a digital marketing and e-commerce position.
• Expert knowledge of digital marketing (Website/Amazon/SEO/Social Media).
• Deep working knowledge of Microsoft Office Suite, CRMs, and marketing automation tools.
• Team player with the ability to work closely with internal and external teams.
• Solid communication, presentation, and interposal skills.
• Sound relationship building skills and business acumen.
• Strategic thinker with the ability to leverage data.

About Pacific Smoke International Inc. :

Pacific Smoke International is Canada’s largest and leading distributor of electronic vaporizers and award-winning e-liquids. Its goal is to help people nationwide quit smoking and make the switch to a safer alternative.