Pinterest has announced the release of its new Pin format, which includes some functional tweaks, and separates each Pin element for more specific focus. Users have spotted the new format over the last few weeks.
“Our updated look for iOS and Android makes Pinterest even more visual, with personalized recommendations front and center in your home feed and reduced space around Pins to celebrate the content.”
The updates also included:
Rounded edges will clearly separate each section. That also works to better highlight what you can do with each Pin, what you can learn about each, and then, what other Pins the platform thinks you might be interested in.
The change aligns with Pinterest’s updated business profile format, the new business profile layout will enable brands to use custom images, or even video, in their header section, and will include a new ‘Shop’ tab.
The updated Pin format was first spotted in testing by reverse engineering expert Jane Manchun Wong, who tweeted about it back in April.
Pinterest had these updates in the works for a few months, but now, the platform says that the new format will gradually roll out to all users.