Tag: B2B Digital Marketing

Physical restrictions imposed by the global COVID-19 pandemic are shaking the last of the digital laggards from the trees. The digital transformation race has grown. First-movers won. Now, the rest of the world is playing catch-up. To generate qualified leads from business customers online, these are the skills required. In B2B marketing, you’ll use them …

2020 is a year of inflection; the pandemic, remote working, social justice, besides the influence of technology on work and society that have created challenges and opportunities politically, socially, commercially, professionally, and economically. Without further ado, let’s go through this B2B decision-maker report. Who Are the BETAs? According to the B2B decision-maker report, the name …

It is definitely a strange time for B2B advertising because of the unprecedented circumstances. There are some challenges B2B advertisers face in 2020 such as: Cutting through the noise Speaking the right language Keeping up with the new buyer journey Proving your value with slashed budgets The State of New Technology: According to the B2B …

DPDK digital marketing agency in the USA. From 20 years till now, and from offices in Rotterdam, New York, and San Francisco, they can proudly say they are still living our mission: Transforming brands through exceptional digitalism. As an innovation partner, they rely on their experience and expertise dealing with continuous transformation and resilient adaptation. …

COVID-19 has changed a lot of things around us and worldwide, of course, businesses have been affected as well. COVID-19 has impacted the B2B exhibitions industry in the USA. According to The Center for Exhibition Industry Research (CEIR): “The persistence of COVID-19 and the uncertainty of whether events can take place in their scheduled destinations …

This year, B2B marketers face unprecedented challenges and opportunities. B2B Marketers have always embraced an approach that rewards digital fluency. Without further ado, let’s get started with the B2B trend report, data, and insights you need to know in order to take advantage of the opportunities in both the long-term and in the short-term. Goals, …

Many B2B businesses have jumped on the eCommerce bandwagon in recent years as they watched competitors increase market share by giving today’s B2B buyers what they want: a convenient way to shop and buy online, while some B2B buyers still prefer face-to-face interactions with salespeople, most of today’s B2B customers want to buy online. This …

Data is a crucial ingredient for maintaining sales and marketing alignment. You need data to monitor progress toward goals, analyze lead quality, and measure marketing ROI. So the first step in creating a marketing organization is establishing a closed-loop reporting system that tracks key marketing and sales metrics. The main factors for achieving the point …