Not a few percentages of online shoppers who depend mainly on mobile phones to make their shopping experience easier (and cheaper). Results showed that people use their phones for shopping to browse products and find discounts and deals. Read the below points and find out more about how people shop on their phones: Roughly 6 …
How do you establish the right KPIs for your brand? What are the basic ground rules for making sure your ecommerce metrics are relevant to your company’s situation and goals? In its guide, Nielsen identified ten tips and insights for building a playbook that helps you create an ecommerce strategy—so you can catapult your brand …
The Millennial generation (those how born between 1980 and 2000) is a more influential segment in the Middle East than in other countries. There are 2 billion Millennials around the world and 86% of them are living in emerging markets. To get a better understanding and a deeper insight into the Millennial mindset in both UAE …
E-commerce is the fastest growing retail market segment in Europe. With non-ending changes in the shoppers’ habits, the retailers’ task becomes hard in front of the shoppers’ expectations. To stand out on the latest Europe online shopping trends, habits and challenges, check the below findings: General Online Shopping Habits & Trends: Third of the respondents …
E-commerce is a growing phenomenon. 57% of respondents surveyed say they purchased from an e-tailer outside their country’s border in the past six months. The major insights of online purchasing across the globe: The majority of consumers says they conducted research online prior to buying regardless of whether the purchase was in-store or online. The …