Tag: Facebook

Online mothers are spending almost an hour online every day. Smartphones are also the most important internet device used by them. Here are an overview highlights of the digital life of moms: 94% of mothers own a smartphone, while 86% of them own PC/Laptop, and 51% of them own Tablet. Mothers are prolific multi-networkers with an average number …

“2017 was a strong year for Facebook in many ways, but it was also a hard one”, said Mark Zuckerberg, Facebook founder and CEO. Find out the main highlights reflected what Mark said and mentioned in Facebook’s fourth quarter and full year 2017 earnings report: Daily active users (DAUs): DAUs figured over 1.40 billion on …

Dynamic Ads is one of Facebook’s most rewarding ad types. The following points will explain how to create a Facebook Dynamic Ad for any business or brand trying to engage with customers, improve ROI and increase conversions on the platform. Set up your Facebook Business Manager first to manage all users, Ad accounts, and pages …

Despite naysayers claiming that influencer marketing is dying, the respondents in this study made their positives views for the practice strong. 86% of marketers used influencer marketing in 2017 and 92% of whom found it effective. 39% of marketers plan on increasing their influencer marketing budget in 2018. The State of Influencer Marketing 2018 was …

Between the summer and the holidays, consumer trends and technological innovations are rapidly transforming the world of holiday shopping. To remain competitive, retailers need a game plan that addresses all aspects of the customer path to purchase. To understand which touch points mattered to holiday shoppers during the 2016 holiday experience and what they expect …

During the holidays, consumers are surrounded by marketing and sales promotions making it extremely difficult to cut through noisy inboxes. Therefore, the early preparation for the holiday is the better. The below findings reveal insights into the most effective tactics for retailers in preparing for the holiday season: Plan ahead early: 33% of retailers who …

Facebook is the most popular social media platform in the Arab states with around 156 million users by early 2017, up from 115 million a year earlier and it keeps growing quite differently than other networks. In terms of distribution, around half of all Facebook users in the Arab region are based in three countries: …

Facebook beat all expectations for the third quarter of 2017 and reported its best earnings ever although CEO “Mark Zuckerberg” pointed that they’re investing so much in security which will impact Facebook’ profitability in the future. Here is a reviewing of the third quarter 2017 operational and other financial highlights of Facebook: Daily active users …