Tag: Internet Users

Awareness has always been challenging to measure, but with rapid changes in how consumers are finding brands both online and via traditional channels, predicting and qualifying awareness becomes more difficult still. Brand discovery remains to be one of the strongest processes among most of the companies, individuals, and organizations as it prevents them from falling …

Internet users spend more time on social media platforms than on any other website that changes people’s communication way and even daily activities, so companies have to be present, follow and expand their customer reach. Thus, companies witnessing the rise of social media started increasing their presence on multiple social media platforms. The use of …

Payment has evolved from the physical exchange of notes and coins to writing checks, to transferring payment card details over the phone or the Internet. This evolution has involved a shift from the physical transference of tangible tokens of value to an exchange of information between parties. The emergence of e-commerce has further digitized the …

Virtual private network (VPN) services have become a vital layer of privacy and security for more and more internet users globally. VPN meets the four key enterprise necessities compatibility, security, availability, and manageability. Virtual private networks securely convey the information across the Internet connection remote users, branch offices, and business partners into an extended corporate …

Social media is connecting individuals all over the world, where the power of interaction and information sharing has shifted from companies to consumers. A social media influencer is a user who has established credibility in a specific industry, has access to a huge audience and can persuade others to act based on their recommendations. An …

Media-driven social platforms are the most common channel for consumers to follow influencers, consumers are turning to social influencers as a way to identify products, services, and travel destinations that resonate with their unique lifestyles. Although most consumers said that they find new influencers through recommendations from social media platforms, Consumers are frequently discovering new …

Small and medium-sized enterprises are now considered as one of the keys to the progress and improvement of any society. Gradually, more and more SMEs are becoming aware of the importance of social networks in the day, but still, have doubts as to whether they provide benefits or not. Social networks can be an essential …

The shift from traditional to digital media is much discussed but rarely quantified. In this report, GlobalWebIndex offers a unique perspective on day-to-day media consumption behaviors by age and across markets analyzing how much time people are spending online, tracking the types of media they are consuming and assessing the share of time spent on …