Can you imagine doing SEO manually? No? We can’t either! From identifying issues with your website speed to crawling and indexing, it’s imperative to have the right SEO tools in your arsenal to identify any technical issues that may be impacting your organic search performance. Today, there is a myriad of SEO tools and the …
Do you know that half the people who did a local search on their phone went to a physical store within one day? The same happened with 34% of people who do so using a computer or tablet. You’ve probably heard a lot about local SEO and how it’s one of the most important facets …
Needless to say, content marketing has proven to be the most appealing marketing strategy for online businesses due to its effectiveness. However, it can feel a lot like shouting into a void and hoping for an echo. It’s a serious issue and it’s only getting worse. So, it’s time for Content Intelligence. It offers content …
Consumer behavior has changed. Modern customers want to deal with companies that help and teach them before selling is even discussed. Marketing has made the shift, in turn, from PUSH to PULL. That’s the concept of inbound marketing. What Is Inbound Marketing? Inbound marketing is a marketing strategy that is designed to earn prospects and …
Ecommerce marketing is the process of promoting your store to potential customers using a variety of available marketing channels. The end goal is to acquire people who are interested in your products, make them visit your store and buy from you. There are myriad marketing activities that ecommerce experts say you should be doing. Sounds …
Tracking organic sessions is one of the most powerful indicators of search engine optimization performance. A month-over-month increase in visitors through search engines shows that the rankings are improving by tracking and measuring it if it is the rankings are the same so improving it is easy as people say in search engine optimization, measurement is …
Once you set your digital marketing plan and identified your main KPIs and metrics, you need to identify a tool to help you measure each of your KPIs. Monitoring and measuring success metrics of any digital marketing campaigns would be too tedious (or nearly impossible) to do manually. You need to utilize good tools, programs, …
Having a high ranking product on Amazon is an excellent way to boost your sales, as more potential customers will find your products when searching the site. To rank higher on Amazon, it’s critical for sellers to understand how the Amazon Ranking algorithm (named A9) works as well as the Amazon’s top ranking factors. This …