Tag: Social Media

Going direct to consumer means cutting out the middlemen and selling products and services directly to consumers. To some, this can be as simple as setting up as a seller on Amazon marketplace. Find out in this guide how to effectively implement a direct to consumer model, using consumer data as a starting point. Consumers …

Needless to say that social media continues to change our surroundings in many ways, and social media marketing has grown to become an indispensable part of every firm’s strategy. That makes social media marketing a highly tracked place full of analytics, statistics, behaviors, and trends especially in the Middle East, the region lacks abundant studies …

Ramadan is the biggest content moment in the Middle East, it’s a season dedicated to spiritual progress, a strong sense of community and discipline. But for advertisers and brands, the holy month is also a great opportunity of impact and connectedness. If you’re planning to your digital marketing strategy in Ramadan 2019, this report will …

Twitter continues to be one of the world’s most popular social networking platforms. It’s the online hub of immediacy thanks to its quippy nature and high-profile users in entertainment, politics, and business. For many businesses, Twitter can be an extremely powerful relationship-building, relationship management, and customer service tool. Thus, the question here is how can …

Do you know that half the people who did a local search on their phone went to a physical store within one day? The same happened with 34% of people who do so using a computer or tablet. You’ve probably heard a lot about local SEO and how it’s one of the most important facets …

Social networks are becoming the new online marketplaces. Why social shoppers are looking to Facebook, Instagram, and Twitter for their next online purchase. However, many brands are yet to enable this type of shopping. Although consumers are not yet able to buy all products directly through social media channels, they are already using brands’ social …

Have you ever asked yourself how to choose the right social media listening tool for your business? This guide explains all of the different considerations involved in choosing a social listening platform, to help you choose the best tool for your needs. This guide will also teach you what features and options are on offer. …

Increasingly, retailers and brands in the direct-to-consumer space seem to be understanding the importance of social media. It has established itself as a key part of the retail strategy. As one of Hootsuite’s 2019 series of social media trends, this report reveals how enterprise organizations within the retail industry are using social media in their …