Digital Marketing Researches & Reports

Infographic: Grocery Shopping Trends During Ramadan, ME 2017 | PayFort

Shopping Seasons | Middle East

During the holy month of Ramadan, consumers behavior – across the Middle East – impacts the grocery shopping. if your business operates in the food industry, those trends compiling data from a range of sources, Covering everything from consumer price expectations to what discounts targeted shoppers will be looking for, it will be useful for the marketers.

Check this capsule for a brief In anticipation for Ramadan:

  • Consumers expect to spend over than 50% more on Goods & services.
  • Groceries make up 22% of the monthly budget, while Services make up 14% of the monthly budget.
  • Dates sales increases by 73%, Yogurt increases by 61%, Beverages increases by 53%, milk increases by 62%.
  • Online Shopping jumps to 110% in the lead up to Ramadan.
How Does The Middle East Like to Break Their Fast.

                  A Figure Shows How Does The Middle East Like to Break Their Fast.


Established in 2013, PayFort is one of Amazons' companies, providing online innovative payment options to different businesses (e.g. government, education, airlines, travel, insurance, retail and many more eCommerce sectors.The company works with its customers first by understanding both their financial and revenue model; identifying areas of risk exposure, and payment processes to formulate strategies that maximize online payment acceptance.

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