86% of B2C marketers in North America indicated that their organizations already use content marketing. 55% of them have a small (or one-person) marketing/content marketing team serves the entire organization, while 49% outsource content creation activities (e.g., writing, design and video production). Read more about the state of B2C content marketing in North America in …
More than half of B2B buyers ensured that now they rely more on content to research their buying decisions than they did a year ago. They also depend increasingly on LinkedIn & Twitter feeds to get recommendations from their peers and see the types of content that people in similar roles and with similar challenges …
In the 7th annual content marketing survey, you’ll find that 87% of UK marketers surveyed use content marketing. Read the below and gain insights into the UK content marketing strategy, factors influence its success, types of prioritizing its’ activities, marketers’ attitudes about content creation: 74% of UK marketers surveyed have small content marketing teams serving the …
Businesses are investing their valuable time and resources into creating compelling content, but their strategy won’t complete without a plan to distribute it. Below are the highlighted points which show companies methods for achieving their most important content marketing objectives: 81% of marketing influencers consider their content marketing and distribution strategy to be successful to …
The content marketing is the process for creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined and understood target audience with the objective of driving profitable customer action by creating just one blog post that gets a steady amount of organic traffic, an embedded link to an ebook or …
The majority of North American B2C marketers (86%) are already using content marketing and also 63% of B2C marketers report their organizations are much more or somewhat more successful with content marketing than they were one year ago. So this Index consists of indicators identify how marketers are operating in the maturing content marketing industry: …
The 7th Annual report, B2B Content Marketing Benchmarks, Budgets, and Trends-North America -To reflect the Maturing content marketing industry. The report produced by Content Marketing Institute-MarketingProfs, paints a brighter picture than the last few years, indicating that content, marketing is alive and well!. Content marketers are on track with 62% reporting that their organizations are …
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