Email is extensively used as a form of business communication and overall it is a highly effective and powerful communication tool. This survey shows that most of the white-collar in EMEA region are checking their work and personal email at least every few hours. Males and younger respondents – aged 18-24 years – are more likely …
The consumer attitudes and experiences – including shoppers’ experiences with technology – are shaping today’s retail environment. There is also no doubt that retailers are under pressure to understand which innovations will attract and retain customers today, besides what is the updated factors which will reshape the tomorrow commerce market and attract tomorrow customers. Check the below …
The global market has experienced a tremendous increase in the number of smartphone users which has become an integral part of daily life; giving the freedom to communicate anywhere and at any time. Smartphones also had become an essential device for making purchases online. So, it’s important to be aware of the latest trends in consumer …
“Mobile First” concept refers to the growing number of internet users who are now spending the majority of their digital time on smartphones and tablets. According to “Boston Consulting Group” survey, consumers would be increasingly unwilling to surrender their mobile devices even at the expense of some traditional needs. The great thing about “Mobile First” concept is …
Mobile technology trends are certainly something to be aware of, 2017 stands to be a benchmark year for mobile and there are several reasons why. The most prominent reasons are that mobile devices are an integral part of consumers’ daily lives and the majority of smartphone users worldwide use their mobile device every half-hour or …
Nowadays if “you snooze, you lose”. This is the marketers season slogan because back-to-college spending is expected to hit an all-time high this year in the US, while back-to-school spending is expected to see its 2nd highest spending level on record, according to NRF. Take a glimpse to know where to invest your marketing dollars …
Teachers are one of the marketing segments that can’t be overlooked. In 2016-17, they spend almost 11% of their personal paychecks on classroom expenses such as classroom supplies and instructional materials with an average of $468. Find out more about how & when they shop, what they shop for and how much they spend: Some …
More than 75 million students in MENA start their academic year in the first 10 days of September 2017. Back-to-School (BTS) season is the second largest moment for retail in the region. One-third of BTS shopping was driven by promotions. Parents’ purchases on BTS increased by 10% in 2017 compared to last year. School uniforms, …
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