Digital Marketing Researches & Reports

The Mobile Economy in 2017 | GSMA

Mobile Marketing | Global

The “Mobile” had evolved from being just a technology device towards being a complete ecosystem that deserves to be viewed in full portrait.

The following facts are just a quick excerpt of a fully detailed report about “The Mobile Economy” in 2017:

  • By the end of 2016, two-thirds of the world’s population had a mobile subscription, a total of 4.8 billion unique subscribers. And by 2020, almost three-quarters of the world’s population – or 5.7 billion people – will subscribe to mobile services.
  • The mobile penetration around the world reached 65% and it is expected to reach 73% by 2020.
  • Mobile broadband connections (3G and 4G technologies) accounted for 55% of total connections in 2016.
  • The average number of active SIM cards owned per mobile subscriber declined to 1.44 in 2016, from a high of 1.50 in 2012.
  • Global SIM connections are expected to grow at a CAGR of 4% between 2016 and 2020, in line with unique subscriber growth and thus lifting connections penetration to 112%.
  • The mobile ecosystem had contributed 4.4% of GDP globally and supported approximately 28 million jobs in 2016.
GSMA Mobile Economy 2014

A Figure Shows Global Mobile Industry Insights.

GSMA Intelligence

The GSM Association is a trade body that represents the interests of mobile network operators worldwide. Approximately 800 mobile operators are full GSMA members and a further 300 companies in the broader mobile ecosystem are associate members. As part of GSMA, GSMA Intelligence is the definitive source of global mobile operator data, analysis and forecasts, and publisher of authoritative industry reports and research. The company's data covers every operator group, network and MVNO in every country worldwide and is considered the most accurate and complete set of industry metrics.
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