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Digital buyers’ shopping attitudes have changed over the years, as e-commerce and the fame of e-commerce products grows, more returns happen. While, many retail brands have seen increased sales as a result of online shopping, a significant amount of these sales are being affected by excessive returns because when online shoppers buy goods online they …

Facebook engagement rates have been changing over the last few years, this is why in this post we will show you the benchmarks for Facebook over the years. Facebook Average Posts per Day in 2019: The media industry is ranked as the industry with the highest average posts per day on Facebook with a rate …

Middle East internet usage has grown rapidly throughout the years from very low to relatively high as of this year, 2023. As the Middle East and Africa transition from a cash-driven economy to a digital one coupled with a young, dynamic, and rapidly growing population, the region is attracting a lot of attention. When it …

The news about tech giants investing in metaverse development ignited a lot of discussions about its potential use cases. GameDev has turned up at the forefront of the metaverse implementation, as this industry has always been the one to adopt new technologies for better user experience. While the full-scale visionary image of the metaverse is …

When it comes to marketing, you frequently hear that it targets students. Why students, you may ask. After all, those are the people who struggle with an overwhelming amount of homework. They are those who take multiple odd jobs to pay for tuition and rent. They barely have time to buy something. Needless to say, …

Successful campaigns strictly depend on the strategies you choose to use. The digital marketing world is evolving. It’s in a constant run for new tactics and working techniques. That’s why aspiring digital marketers should understand that the things that might have worked before are useless now and can even harm a brand’s reputation.  If you …