Internet Users in Egypt, KSA & UAE Paid for Watching Sports Online

Digital Marketing Statistics & Metrics

41% of Internet Users in Egypt, KSA & UAE Have Paid for Watching Sports Online in 2016 | Ipsos

Consumer Behavior | Egypt

Sports, International TV series and latest Hollywood releases are the top 3 types of content that drive premium. Internet users in Egypt, KSA & UAE prefers to pay to watch them online than any other content.
In addition, sports being driven by men predominantly, and women equally favoring international TV series & documentaries. And also in Egypt, Arabic movies are actually as important as Sports.

Ipsos

Market Research

Founded in France in 1975, Ipsos has grown into a global research Group with a strong presence in all key markets in 89 countries. Ipsos is one of the world’s leading independent market research companies worldwide controlled and managed by research professionals.Ipsos researchers assess market potential and interpret market trends. They develop and build brands, help clients build long-term relationships with their customers, test advertising and study audience responses to various media and measure public opinion around the globe.Ipsos takes an approach that combines the skills in its lines of specialization to deal with its clients’ issues and offer them innovative and comprehensive solutions to make the world easier and faster in order to navigate and inspires our clients to make smarter decisions.
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