Digital Marketing Statistics & Metrics

64% of European Shoppers Mostly Make Their Christmas Shopping in Dec & Nov 2017 | PayPal

E-Commerce & Retail | Europe

During the Christmas shopping season, sales increase dramatically in almost all retail areas across all digital shopping channels. In Europe, 87% of shoppers feel some sort of appeal towards the Christmas shopping. But when usually do Europeans make their Christmas gift purchasing?.

A survey conducted by “PayPal” shows that 64% of Europeans make their Christmas shopping during December – the same month of the holiday – but most of them (22%) shopped during the second week of December. Only 36% do so in previous months (October & November).

64% of European Shoppers mostly Make Their Christmas Shopping in Dec & Nov 2017 | PayPal

A Graph Shows When Do Europeans Make Most of Their Christmas Shopping.


Financial services

PayPal is the safer, easier way to pay and get paid online. The service allows anyone to pay in any way they prefer, including through credit cards, bank accounts, PayPal Smart Connect or account balances, without sharing financial information. PayPal becomes a global leader in online payment solutions with more than 203 million accounts worldwide. Available in 202 countries and 25 currencies around the world, PayPal enables global e-commerce by making payments possible across different locations, currencies, and languages. Located in San Jose, California, PayPal was founded in 1998.

    Subscribe for our newsletter!