Digital Marketing Statistics & Metrics

69% of MENA Women Access the Internet, But 86% of Them Use Social Media, 2016 | Ipsos

Consumer Behavior | Uncategorized

The majority of women in MENA are internet users. 86% of them are social media users also. Almost all of Kuwaiti women have an access to the internet and completely all of Kuwaiti & Emiratis women are using social media.

KSA ranks the second of women accessing the internet (97%), followed by UAE (95%), Lebanon (84%) and then Jordan (80%). Morocco also ranks the third of women using social media (99%), followed by Iraq (96%), Lebanon (95%) and then KSA & Egypt at the same level (93%).

69% of Women in MENA Access the Internet & 86% of Them Use Social Media, 2016 Ipsos


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