Digital Marketing Statistics & Metrics

Engagement is Ranked as The Top Social Media Challenge At a Rate of 65%, 2019

Digital Marketing | Global

Social media is an important effective way for businesses of all sizes to reach prospects and customers, targeted audience are already interacting with brands through social media, and if businesses are not speaking directly to their audience through the various social media platforms, they are missing out, a great marketing on social media that can bring remarkable success to any business. The challenges of social media marketing can seem overwhelming sometimes, with a well-thought-out social media strategy, business should be able to achieve its social objectives.

Take a glance at the biggest challenges of social media that face digital marketers, 2019:

  • Engagement is ranked as the biggest challenge that faces B2B digital marketers with a rate of 65%.
  • Measuring social ROI is ranked as the second top challenge of social media at a rate of 58%.
  • Having enough content comes at next as an important social media challenge at a rate of 45%.
  • The bandwidth of responding and frequently posting also listed as a social media challenge at a rate of 24%.
Biggest Social Media Challenges in 2019

A Graph Shows The Top Challenges of Social Media, 2019.

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