Digital Marketing Statistics & Metrics

CRM, Brand Management & Digital Marketing Are the Valuable Skills to Organisations, 2017 | JAYWING

Digital Marketing | Global

The Customer Relationship Management (CRM) is the most valuable digital marketing skill for all the sectors; this is closely followed by brand management (60%) and digital marketing (47%).

But Telecoms & Utilities sectors counted as the most sector caring by the CRM with a rate of 71% besides the brand management at the same rate of 71%.

Creative/design skills, content marketing, and data science/analytics achieved the lowest rates which indicate less importance for the marketers.

CRM, Brand Management & Digital Marketing are the Valuable Skills to Organisations JAYWING


Founded in 2006, Jaywing is engaged in the provision of digital marketing services. The company brings together data scientists, strategists, creatives and technologists in order to help its clients to keep their brand connected in a changing world.Jaywing offers its services across a range of vertical markets, including financial services, travel & leisure, retail, entertainment, utilities, telecommunications, education, cultural, legal, and automotive.


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