The cross-border shoppers are purchasing goods when they visit other countries (“touristic shopping”) or when they shop on the Internet to import goods, often from foreign websites. While cross-border shopping happens all over the world, the online consumer’s cross- borders purchases rate is growing daily.
Take a glance at the top reasons to make an online cross-border purchase:
- Better prices ranked as the first reason by online shoppers to make a purchase from another country with a rate of 72%.
- Access to items not available in an online shopper country ranked as the second top reason with a rate of 49%.
- Discovering new products comes at next as a cross-border shopping reason with a rate of 34%.
A Graph Shows The Top Reasons For Shopping From Other Countries, 2018.