Marketing objectives are essential for any organization that wants to raise awareness about itself, its products, or its services. Great marketing objectives should help build organizational awareness and grow customer loyalty, marketing objectives are the goals set by a business for when promoting its products or services to potential consumers that should be achieved within a given time frame.
Take a glance at the most important campaign objectives, 2018:
- Customer acquisition is ranked as the main important campaigns objective by surveyed digital marketers with a rate of 93%.
- Brand awareness is ranked as the second most important campaign objective with a rate of 81%.
- Customer loyalty come at next as an important campaign objective by surveyed marketers at a rate of 76%.
- Customer advocacy also listed as an important campaign objective with a rate of 68%.
A Graph Shows The Importance of Marketing Campaigns Objectives, 2018.