Business has an online presence, content marketing is a part of any online marketing strategies but creating content which resonates to the targeted audience can reach as many people as possible, Content marketing has been a challenge for many marketers for years. While the challenge has typically been how to generate more content the issue is shifted more towards the changing of algorithms which means new techniques are required in terms of generating a beneficial content.
Take a glance at the content marketing issues that were important for B2C organizations in 2018:
- Changing of SEO algorithms is ranked as the most important issue that B2C organizations were facing in 2018 with a rate of 63%.
- Changing of social media algorithms is ranked as the second most important issue for B2C organizations content marketers with a rate of 59%.
- Content marketing as a revenue center come at next as an important issue that was facing B2C organizations in 2018 with a rate of 44%.
- Data privacy regulation also listed as an important content marketing issue that was facing B2C organizations with a rate of 30%.
A Graph Shows The Content Marketing That B2C Organizations Was Facing in 2018.