Digital Marketing Statistics & Metrics

Socializing & Fun is The Top Reason For Using Messaging Apps in the Arab World With a Rate of 46%, 2017 | Mbrsg & Bayt

Uncategorized | Arab World

Instant messaging is a set of communication technologies used for text-based communication between two or more participants over the internet. It allows effective and efficient communication, allowing immediate receipt of acknowledgment or reply. In the company, colleagues can send and reply instant message in real time without face to face, meanwhile, the work report can be shared during the instant chat session; it can make a virtual conference without getting all the related people together in a physical meeting room. Using instant messages for interoffice communication is quicker than phone calls or emails.

Take a glance at the primary reasons for using messaging apps in the Arab world:

  • Socializing & fun is ranked as the top reason for using messaging apps in the Arab world at a rate of 46%.
  • Work is ranked as the second reason for using messaging apps at a rate of 25%.
  • Education comes at next as a reason for using messaging apps at a rate of 9%.
The Primary For Using Messaging Apps in The Arab World.

A Graph Shows The Primary Reasons For Using Messaging Apps in The Arab World.


Higher Education

Established in 2005 under the patronage of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the United Arab Emirates and Ruler of Dubai, the Mohammed Bin Rashid School of Government (MBRSG) is the first research and teaching institution focusing on governance and public policy in the Arab world. MBRSG aims to help future leaders meet public administration challenges across the region and to promote good governance through enhancing the region’s capacity for effective public policy.

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