Digital Marketing Statistics & Metrics

US Generation Z Consumers’ First Device Was iPhones in 2017 | Fluent

Uncategorized | USA

US Generation Z consumers were more likely to use iPhones more than any other device, compared to Millennials (52% vs. 38%). Samsung came at the second level of most used types of smartphones with a rate of 30% for Millennials and 26% for Gen Z.

It worth to be mentioned that there are 7% of Gen Z in the US didn’t own a smartphone device, compared to only 3% of Millennials.

"iPhones" Is the Most Used Type of Smartphones in US Among Gen Z

Graph Shows the Most Used Types of Smartphones in the US Among Gen Z & Millennials in 2017.

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Fluent, Inc

Fluent (NASDAQ:FLNT) is the trusted acquisition partner for both established and growing brands. Leveraging their proprietary first-party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Fluent was founded in 2010, the company is headquartered in New York City.


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