US Generation Z consumers were more likely to use iPhones more than any other device, compared to Millennials (52% vs. 38%). Samsung came at the second level of most used types of smartphones with a rate of 30% for Millennials and 26% for Gen Z.
It worth to be mentioned that there are 7% of Gen Z in the US didn’t own a smartphone device, compared to only 3% within Millennials.
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