Digital Marketing Statistics & Metrics

Online Population in South Korea Reached 45.4 Million With 89.7% Penetration Rate in 2017 | PPRO

E-Commerce & Retail | Asia

The Republic of Korea is one of the original Asian Tiger economies and the owner of the fastest internet speed in the whole world. In 2017, the Republic reached about 45.4 million internet users from 50.6 million are the total population of the Republic; achieving a rate of 89.7% internet penetration.

South Korea’s B2C e-commerce market estimated at $38 billion in 2017 and is growing at a rate of 21% year over year. Clothing/footwear and media/entertainment are the most popular purchase categories.

It worth to be mentioned that mobile device plays a critical role in the e-commerce market in South Korea; that’s reflected by 39% of online purchases that were completed on mobile devices.

State of Internet & E-Commerce in South Korea and Internet Penetration

Infographic Shows the State of Internet & E-Commerce in South Korea, 2017 – PPRO

PPRO Group

Financial Services

Founded in 2006, PPRO Group is regulated by the Financial Conduct Authority in the UK, headquartered in London and have offices in several European countries. It enables integrated electronic payment processing on a global scale spanning the entire payments value chain from acquiring through to issuing and processing. PPRO Group's team is growing rapidly with a diverse group of over 200 people from 35 nationalities all united in a dynamic culture to deliver the best possible products and services to our partners and customers.PPRO Group has developed a fully combined interactive platform supporting a multitude of national and international payment schemes throughout over 190 countries, giving payment service providers and payment industry partners a single, fast, easy-to-use and customizable interface to the payment methods.

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