Digital Marketing Statistics & Metrics

Security & Rewards Are The Main Drivers of Why Online Shoppers in UAE Are Paying With Cards at a Rate of 60%, 2018 | VISA

E-Commerce & Retail | UAE

Almost any transaction that Internet users are doing, they can make it online without leaving their homes. While making online purchases is much more convenient, it does require users to have a major credit card, debit card, or major-branded prepaid cards or gift cards. While many online shoppers like to choose the cash on delivery payment method.

Take a glance at the top drivers for paying with cards by online shoppers in UAE:

  • Security & rewards are ranked as the top drivers of why online shoppers in UAE are paying with cards at a rate of 60%.
  • Track spends is the second driver of paying with cards by online shoppers in UAE at a rate of 56%.
  • Installment options come at next as a paying with cards driver at a rate of 46%.
 The Top Drivers of Paying by Cards in UAE, 2018.

A Graph Shows The Top Drivers of Paying by Cards in UAE, 2018.


Visa Inc. is an American multinational financial services corporation headquartered in Foster City, California, United States. It facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit cards, gift cards, and debit cards. Visa Inc. is the world’s leader in digital payments with a main mission to connect the world through their most innovative, reliable and secure payment network - enabling individuals, businesses and economies to thrive.

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