Indicators
Card & Online Banking Are the Most Used Payment Methods in Europe, 2016 | Mastercard
57% of European online shoppers prefer to use online banking payment when making online purchases from a PC or laptop. 35% of European online shoppers also prefer cards and online banking when making online purchases from mobiles such as online banking apps. It worth to be mentioned that, Greece (47%), Netherlands (44%) and Norway (43%) …
Indicators
Men Spend More Online Than Women, 2017 | KPMG
Men spent more online per transactions – $220 vs. $151 for women – on their most recent purchase. This can largely be attributed to the fact that the male consumers were more likely to buy items in higher priced categories such as luxury goods (55% of luxury transactions were by men) or electronics (72% of …
Indicators
Search Engines Are the Preferred Source for Brands Followers, 2017 | GlobalWebIndex
All marketers need to understand the brand followers behavior, the below indicator explains the brand followers behavior from 35 countries (China is excluded), there were 24,219 ‘Brand Followers’ among 56,767 adults aged 16-64. The study shows that the search engines are the most preferred tool by the brand followers to hear any news about the products or …
Indicators
75% of Online Shoppers in US Rely on Email Tracking Numbers, 2016 | OSM
Online shoppers in the US have the ability to access their package information across multiple communication channels. 75% of them depend basically on email tracking numbers to get order updates and track their packages, 48% use email notifications and over a quarter of online shoppers utilize a mobile app.
Indicators
Half of European Online Shoppers Buy Clothing & Footwear Online, 2016 | Mastercard
Clothing and footwear are the most popular categories among European online shoppers with an average of 48% in European Economic Area (EEA), followed by tickets with a rate of 34%, electronics (33%) and books (31%).
Indicators
Only 11% of Online Shoppers Check the Status of Their Package Multiple Times a Day, 2016 | OSM
Retail e-commerce sales in the US totaled $92.8 billion in the first quarter of 2016, an increase of 3.7% from the final quarter of 2015. In case of dealing with an online retailer, a total of 40% of all US online shoppers surveyed said they might check an item’s order status at least once per …
Indicators
Books, Music, Movies & Video Games Are Preferred to be Bought Online Vs. In-Store, 2017 | PWC
Consumers prefer to go to the store – showroom – look at and try the products in case purchasing products such as furniture, homeware, and household appliance. The showroom model is also favorable for differentiated products. This kind of products are difficult to be sold online, by displaying these products in a showroom, skilled and …
Indicators
US Online Shoppers Are More Likely to Share Info. Over Damaged Packages With Friends, 2016 | OSM
87% of online shoppers in the US are more likely to call customer service to complain in case receiving a damaged package. But in terms of sharing frustrations over a damaged package with friends and/or family, three-quarters of them are very likely or likely to do so and only a few rate of them are …