DPDK digital marketing agency in the USA. From 20 years till now, and from offices in Rotterdam, New York, and San Francisco, they can proudly say they are still living our mission: Transforming brands through exceptional digitalism. As an innovation partner, they rely on their experience and expertise dealing with continuous transformation and resilient adaptation. …
Think Machine is an AI digital marketing agency based in Nottingham who specializes in using AI to help companies get more customers. Their aim with this is to bring to you the very most effective elements from every test, campaign, and piece of technology that they have ever trialed for these clients. Think Machine Scope …
What predictive analytics is and how it can improve your marketing performance? In this article, we will discuss one of the main trends in AI marketing.
Marketing leaders in the US are obtaining fewer customer data from third parties, but are utilizing more online data about customer behavior and anticipate that trend to continue. The CMO Survey report collects and disseminates the opinions of top marketers in the US to help predict the future of markets, track marketing excellence, and improve …
Marketing analytics earns the greatest share of the marketing budget accounted for 9.2%, according to Gartner. Marketing analytics spending is forecasted to increase over the next three years to reach 11.3% after 6.6% in 2019, according to a recent CMO Survey from Deloitte and Duke University’s Fuqua School of Business. On the plus side, using …
How do we plan and execute, measure and analyze our digital marketing campaigns? That’s an impossible question to answer with a single solution. Creating your marketing strategy is your first challenge. Your second is drawing up your marketing plan. This eBook will show you how to determine your goals, find your voice, target demographics, analyze …
Return on investment (ROI) is a performance measure used to evaluate the efficiency of an investment or compare the efficiency of a number of different investments. ROI tries to directly measure the amount of return on a particular investment, relative to the investment’s cost. Take a glance at the most used technologies in measuring marketing ROI …
Search for customer expectation, behavior and quality, when it comes to content marketing. B2B customers in the digital age have greater access to information. They are actively researching solutions and providers before engaging with a salesperson. As a result, content marketing is becoming more prevalent and receiving lots of investment. Take a glance at the most …