Tag: Facebook Engagement

The holidays, an amazing season in all aspects of life. For shoppers, the holidays are all about getting those special gifts for loved ones. Which in turn means marketers must have the right insights and employ the right tools in order to make this possible.  The perfect gift may seem magical, but in hindsight there’s …

Facebook announced that it will be setting a limit for the number of ads a page can run simultaneously in 2020. The social network is one of the biggest platforms when it comes to advertisements around the world. However, the platform came under scrutiny recently as it was found in the Cambridge Analytica scandal.   …

Facebook has been facing numerous public relations crises, yet it kept its habit of growing in Q3 of 2019 still. It was another rough quarter for Facebook’s public perception as it dealt with outages and struggled to get buy-in from regulators for its Libra cryptocurrency project. Former co-founder Chris Hughes campaigned for splitting the social …

It looks like new Facebook tools are coming for video creators. The announcement was made at this year’s International Broadcasting Convention (IBC). Facebook is providing Publishers with more video tools to use with Watch Party and Creator Studio. In addition to some enhancements to live video broadcasting. Facebook Live Publishers now can make use of …

Facebook announced new ways for public figures to make money off the social network, like direct merchandise sales. The update is aimed at musicians and bands, actors, athletes and authors. Facebook has also started testing a feature that will let multiple public figure accounts contribute to the same Facebook Story during an event, plus a …

The world’s largest social media site Facebook has updated its ‘News Feed Algorithm’. Aiming to curb and demote the fake and misleading health claims appearing in the site. Facebook has introduced two new News Feed Algorithm to deal with this. Facebook explains “People come together on Facebook to talk about, advocate for, and connect around …

Facebook represents a continually evolving marketing platform and communication channel especially given the recent news coverage and insights.  As marketers, we routinely hear customer/prospect insights about their views of all social media channels which require us to make well-informed, digitally driven decisions on what ways to communicate with our audience. Take a look at the …