Tag: Facebook Messenger

The holidays, an amazing season in all aspects of life. For shoppers, the holidays are all about getting those special gifts for loved ones. Which in turn means marketers must have the right insights and employ the right tools in order to make this possible.  The perfect gift may seem magical, but in hindsight there’s …

On Monday, Facebook announced a new logo for Facebook Inc. The new logo is meant to separate the parent corporation — and its subsidiaries like WhatsApp and Instagram — from the Facebook social network, sometimes known internally as the “big blue app.”   Facebook is now spelled out all in capital letters and has no …

Facebook rolls out three new tools for Messenger. The features are meant to help brands communicate with their customers on the platform: “icebreakers” for business profiles, updates to Click to Messenger ads, and more options for users replying to messages from a business. Lead Generation tools in Messenger This feature has started rolling out already, …

Facebook has been facing numerous public relations crises, yet it kept its habit of growing in Q3 of 2019 still. It was another rough quarter for Facebook’s public perception as it dealt with outages and struggled to get buy-in from regulators for its Libra cryptocurrency project. Former co-founder Chris Hughes campaigned for splitting the social …

AdStage has released its Paid Media Benchmark Report Q3 2019. This is the inaugural report in a quarterly series aimed at benchmarking key metrics across social media advertising platforms. This edition of the report contains key data from over 7.3 billion impressions and almost 80 million clicks powered by the AdStage platform. You’ll gain insights …

Facebook has released several new tools to assist businesses with their holiday season marketing efforts. According to a Facebook-commissioned study, nearly half of US shoppers start shopping for the holidays in November or earlier. So the time is now to reach shoppers on social media. Here’s a rundown of the new features Facebook is launching …

In today’s digital world, practical business knowledge is more than powerful.  As the social media landscape is changing at a fast pace, it’s critical to keep up with the latest trends and techniques to ensure that your social media marketing strategy is still successful. And with many new and trendy marketing strategies, there are plenty …

“Messaging Inspires Trust” says Facebook… Facebook Messenger ads are the perfect way to start conversations with leads about your business, build confidence in your brand, leverage the popularity and convenience of the app to generate more brand awareness and revenue. Today’s consumers expect a highly personalized experience when they interact with brands and delivering personalized …