Nowadays, you can look up anything, literally anything you want or need from the comfort of your home whether you’re using your mobile phone or your laptop and this is through search engines. That powerful software helped us all to find the information we need and look for using only phrases or keywords. So, let’s …
For now, the undisputed king of online retail stands atop every other e-commerce platform, leaving everyone else to fight over the scraps left in its shadow. If you’re doing e-commerce, you’re probably selling on Amazon (or you’re in one of the few niches that haven’t been absorbed into its market-distorting gravitational field). Today, Amazon is …
YouTube, with parent company Google, has been working to incorporate more advertising options to enable traditional TV-like ad campaigns, with advanced online audience targeting, tapping into this rising segment and this is because more and more people consume more digital video content on their home TV sets. Actually, YouTube has repeatedly noted that Connected TV …
UPDATE: Different services are starting to come back again, however, with some glitches, ( for instance: the address bar in Gmail not working correctly). A Google spokesman has said: Today, “at 3.47 AM PT Google experienced an authentication system outage for approximately 45 minutes due to an internal storage quota issue. Services requiring users to …
It is your lucky day if you are looking for a Thanksgiving-related conversation started ahead of your family meet-up. Google and Instagram this week are posting search insights about some of the most popular foods for the holiday, based on user activity in recent months. Google and Instagram Insights About Thanksgiving: First off, Google has …
Halloween is the perfect reason to ditch the quarantine and get dressed up. Google has published the latest editions of its annual “Frighgeist” Halloween trends, which provides insights into the most popular costumes, based on Google Search activity, for the event. Google Frightgeist’s Mini-site: As for the Halloween costume trends mini-site “Google Frightgeist”, it provides …
PureLocal is an Australian business directory with a focus on advertising and endorsing prominent Australian companies who hold a strong work ethic and dedication to their Australian customer base. The PureLocal Business Directory is great for small and large businesses alike. It features a transparent and easy to navigate list of businesses complete with full …
It is obvious that tracking definitive video ad performance, or any digital ad exposure can often be complex and this is because users might not significantly click through on the ad right away, however, may still be influenced towards conversion by that exposure. However, there are different ways to estimate this, including overall exposure relative …