Tag: LinkedIn

LinkedIn has traditionally been a valuable platform for B2B marketers, offering robust tools for recruitment, brand awareness, and lead generation. As the platform continues to evolve and its user base diversifies, it has also become an effective channel for marketing lifestyle and luxury B2C products. Additionally, LinkedIn has rapidly expanded its video content space, with …

Leveraging a platform strategy to enhance business performance is not a novel idea. Companies like Amazon, LinkedIn, and Salesforce have long anchored their success on the value of connecting customers, suppliers, or peers. What is emerging now is the realization that even non-digitally native companies can reap the benefits of platform business models by delivering …

Why Digital Marketing Channels Are Crucial to B2B Growth Back in 2015, 89% of people researching B2B products used the internet, and that number has only grown with digital transformation. They’re using the internet in more ways, from search engines to social networks to videos. Every time a potential customer goes online to research a …

You are a developer or know developers who were able to put your fresh and inventive software idea into practice. You created a useful piece of software that you’re ready to put on the market, advertise it, and sell it to other users or companies. You found a starting capital and suddenly you are an …

Every business must juggle a plethora of responsibilities across multiple departments and employees. In the day-to-day business of an enterprise, both recurring and unexpected problems can create chaos for brands that are unprepared to deal with the realities of life. Arguably, one of the biggest safeguards against a business’s demise is hiring the best employees …

LinkedIn is testing a new subscription option aimed at businesses called LinkedIn Premium Company Pages, an extension of its existing LinkedIn Premium offering. This new feature is designed to provide enhanced visibility and tools for brands within the LinkedIn app, offering a suite of dedicated features exclusive to paying brands. Let’s dive into more details… …

Social media image sizes are important for your business, and the reason behind that is with uploading images with the right size prevents them from appearing overly pixelated. For example, if you upload a photo that’s too small, it might get stretched out once it’s uploaded, and that can make it appear grainy and outdated. …

Social Media in Qatar Usage has been changing and changes over the past few years like every other country’s social media usage, here are a few insights of Qatar’s social media usage over the past few years: in January 2021, the number of social media users in Qatar reached  2.87 million . The number of …