The COVID-19 outbreak has drastically affected the business industry worldwide. Companies have shut down physical offices, resorting to the work-from-home arrangement—some even contending with running their operations with a skeletal workforce. As a result, virtual meetings have quickly become the norm, as teams take their huddles via video conferences. Mostly, the topic of these online …
Social media has become an important and essential part of our everyday life. Even amid the ongoing events and the COVID-19 pandemic, social media use is getting an obvious increase. It is either people staying at home and entertaining themselves, working remotely, or studying online. One way or another you will have to use social …
The Ramadan digital marketing season in full swing, it’s just weeks away from now. This holy month is the busiest ad season of the year in MENA region and also some other countries like Indonesia, Singapore, and Malaysia. The standout content that truly engages an audience has the power to drive shopping decisions for the …
Companies always want to improve what they are offering to their target audience. Therefore, they tend to use “Omnichannel Marketing”, as it is a cross-channel content strategy that enhances their user experience and makes better relationships with their target audience over points of contact. Omnichannel implies combination and orchestration of channels such that the experience …
Obviously, social media platforms’ efforts are amazingly clear and still increasing due to the increased usage of individuals and business owners. As most of the people are staying home, and working from home; Linkedin has decided to step it up and provide some useful tips to make the best use of the platform amid the …
Crisis communication tends to be a big problem for all brands. Regardless of the crisis itself, the way brands respond to impossible situations has always been a struggle, with no clear recipe for success. Due to the COVID-19 pandemic, there is an impact on all industries, some business struggle, unlike other businesses that are flourishing! …
Ups and downs are a typical thing everyone and everything faces. You might be having your business and you are facing some difficulties. There are a lot of businesses that went through a crisis. The most important thing about facing crisis time is to know how to manage it and get through it. Thus, it’s …
Parents are always looking out for their children and with the evolution of technology and children using the Internet. Even though the Internet is a good place to find whatever you are looking for, it has another side that parents would not like their children to be exposed to. Amidst what the entire world is …