Tag: Social Media

People download apps every day, but the truth is that many of them are abandoned and some of them are used more than other apps. In terms of the most used apps in the USA, Facebook app dominates all apps especially among smartphone users who aged more than 24 years old. Facebook Messenger and Google search …

Geofilters are a fun and creative overlays that added to your Snap capture to share where you are, or what you’re up to. Try creating your own Snapchat geofilter by following the steps below: Design your own geofilter using Photoshop or Snapchat’s templates. Make sure to save all your files as PNG with a transparent …

Using social media influencers on driving consumer’s brand awareness, especially among Millennials, has reached record highs in the UAE thanks to its powerful impact in achieving marketing objectives and reach target audience more effectively. That’s reflected by 94% of in-house marketers in UAE who said that engaging with social media influencers benefits their brands with …

The most business use of Twitter is to meet potential customers and leads the same way you would at a networking event or trade show. However, you can also use it to promote your brand, interact with your customer base, create buzz around upcoming events, and develop direct relationships with bloggers and journalists for potential …

Recent researchers shed light on the importance of the infographics which are 30x more likely read than text articles. So, if digital marketers need to grab their targeted audience attention, they should use infographics. Companies should pay attention to the infographics due to these 5 reasons: Make the information more appealing. Increase brand awareness. Make …

Between the summer and the holidays, consumer trends and technological innovations are rapidly transforming the world of holiday shopping. To remain competitive, retailers need a game plan that addresses all aspects of the customer path to purchase. To understand which touch points mattered to holiday shoppers during the 2016 holiday experience and what they expect …

Internet users in the Arab nations are avid social media users. Among platform users, over 8 in 10 use YouTube as their main source of getting and sharing entertainment content. This is followed by Instagram with a rate of 72%, Facebook (70%) and then Snapchat (69%). Although Twitter is lagged behind all social media platforms …

During the holidays, consumers are surrounded by marketing and sales promotions making it extremely difficult to cut through noisy inboxes. Therefore, the early preparation for the holiday is the better. The below findings reveal insights into the most effective tactics for retailers in preparing for the holiday season: Plan ahead early: 33% of retailers who …